Leading Sports Club of South America scores Record Viewership and Uninterrupted Delivery

INTRODUCTION

The client is a leading Football Sports Club of South America, promoting the domestic Latin American League matches across the America and Europe continents.


When then partnered with Cadjin, there primary requirement was broadcast the concurrent football matches across different apps (Apple, Android, Roku, Samsung Tizen and LG webOS TV). While the Live streaming part of the business had to operate with the highest levels of availability, the company also needed to ensure its user membership, payment and entitlement management systems could easily handle the predicted jump in demand.

THE CHALLENGE

  • Being in the live sports business, failure is not really an option at all. Even going down for 10 seconds is going to impact tens of thousands or hundreds of thousands of users simultaneously.
  • The Live Streaming should be able to scale to traffic levels that could be 400 percent to 500 percent of what the company might see in a normal season.

THE SOLUTION

  • Scale and resiliency were definitely the two most important elements for us. We started working internally to formulate a plan which would deliver a technical solution that could scale above and beyond our requirements.
  • Services include - Cadjin's GBant API Gateway, Amazon CloudFront and Amazon DynamoDB. We also adopted Amazon Kinesis Data Firehose to collect and process actions and user activity in real-time, and stream the data for storage later on.
  • Cadjin's LIVE Streaming Solution 'GBant' cope with the heaviest loads and still scale with demand. When the league season began, the client delivered all matches with near zero downtime or interruption.
  • A project of similar scale and significance might be expected to take several months. But working to a hard deadline of the new season kickoff, the project was delivered in just 11 weeks, thanks to the close collaboration between the client and Cadjin teams.

THE IMPACT

The flawless start to the league season was greatly appreciated by client's customers. All the apps run with agility & smooth performance. The company delivered 1.7 million streams, watched by hundreds of thousands of fans, and an overall data uplift of 500 percent - all without a hitch and with no updates to the architecture needed.


The previous system had to be primed to deal with maximum usage 24/7, even when the company knew 90 percent of the time that capacity wouldn't be required. That all changed with Cadjin.